What’s the #1 question you get asked the most? And what’s your answer?

“How do I make my brand stand out in a crowded market?”

It’s not about being louder — it’s about being clearer. The brands that cut through are the ones that know who they are, what they stand for, and how to communicate that consistently. When you get the foundations right — your strategy, your story, your visual and verbal identity — everything becomes easier. You stop chasing and start attracting.

Three key takeaways from working with me:

1. Brand clarity – Is your branding holding you back? You’ll walk away with sharper insight into what’s working, what’s not, and where the opportunity lies.
2. Marketing moves – Whether you’re stuck on positioning, messaging, or where and how to show up, you’ll receive actionable advice you can implement straight away.
3. A fresh perspective on business challenges – With decades of experience, I’ve seen it all. I’ll be your empathetic sparring partner to work through sticking points — no fluff, just practical value.

Achievements:

• Founded and grew a thriving, award-winning branding agency over more than two decades.
• Supported a diverse range of outstanding Australian organisations through branding and marketing, including Beerenberg, Simmone Logue, 1000 Hour, Sunny Queen Farms, and Big River Group.
• Built a female-led agency that reflects the culture I want to work in — embracing work–life balance, flexibility, and the juggle of working mums.