Katrina McCarter
"Think you need a big budget to make a big impact? Think again. I’ve built thriving businesses on a shoestring, attracting 150,000 members with minimal marketing spend. In this session, I’ll share five top strategies for 2025—including partnerships, brand storytelling, and a few surprises—that will help your business grow using creativity, not cash.
Marketing with no money is crucial right now. According to the 2024 BIG Small Business Survey, 58% of small business owners find marketing overwhelming.
Drawing on my experience as a Fortune 100 leader and entrepreneur, I’ll break down how to use existing resources and unconventional approaches to stand out from the competition and generate buzz.
Why wait? Let’s use creativity over cash. Let’s get big results on a tiny budget. "
3 key takeaways of this session:
Who is this for?
This event is for all business owners, no matter what stage of business you’re in. For cancellation Terms and Conditions please visit https://www.mumsandco.com.au/membership-terms-and-conditions.
FREE 12-month Mums & Co Community and Standard level subscriptions
Thanks to NRMA Insurance, Mums & Co is offering FREE 12-month Mums & Co Community and Standard level subscriptions to help business owning women and their supporters start and stay in business, while stocks last*.
Get a FREE 12-month Mums & Co Standard level subscription valued at $499. Via the NRMA Insurance app.
1. register as a Mums & Co member at https://app.mumsandco.com.au/;
2. navigate through your dashboard to upgrade your Mums & Co membership to a Standard level subscription; and
3. use the promo code found on the NRMA Insurance app at the Mums & Co checkout before 3 October 2025 to claim your free 12-month Mums & Co Standard level subscription.
**Terms & Conditions apply
Get a FREE 12-month Mums & Co Community level subscription valued at $49.To redeem this offer:
1. register as a Mums & Co member at https://app.mumsandco.com.au/;
2. navigate through your dashboard to upgrade your Mums & Co membership to a Community level subscription; and
3. use the promo code NRMAHELP at the Mums & Co checkout before 30 September 2025 to claim your free 12-month Mums & Co Community level subscription.
*Terms & Conditions apply
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