Mums & Co Expert

Laura Elkaslassy

CEO Profit First Australia


Meet Laura Elkaslassy, aka the Profit Pioneer. Laura is a Money Mentor, Trainer and Speaker who knows how to make finances fun. With her infectious energy and expertise, Laura's mission is to unleash the profit-making potential of business owners. She teaches the art of effective pricing, harnesses the power of Profit First to generate instant profits, and guides you in building rock-solid financial systems for unstoppable growth and lasting success - your way.

Mums and CoWhat is the #1 question you get asked the most? And what is your answer?

Q: How do I know if my pricing is profitable?

A: It really comes down to knowing what you want from your business. How much do you need to earn to pay yourself consistently, to cover tax, operating expenses & ensure cash profit? Then it is possible to reverse engineer a revenue goal and ensure that the services/products offered meet this goal. If you are able to do that then profitability is guaranteed.

List 3 key takeaways of working with you:

Strategies that provide:

1. Profitability

2. Business sustainability

3. Clarity (direction, how to move forward, how to get results etc)

List your achievements:

A. Helped more than 2000 clients to increase profitability by at least 50%.

B. CEO of Profit First Professionals AU & NZ - training accountants, bookkeepers in the Profit First methodology to ensure they can help small business owners succeed.

C. Built & scaled 5 businesses to multi six and seven figures (and all were profitable!).

D. Speaker of Pricing & Profitability globally.

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