31 Best business ideas for mums

Discover the top 31 business ideas for mums that offer flexibility, low startup costs, and growth potential, empowering you to balance family life while building a successful business.

30 min read
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Business ideas are potential opportunities for mumpreneurs to start their ventures and earn an income while balancing their family responsibilities. Choosing the right business is crucial for mums, as it can significantly impact their work-life balance, financial stability, and overall well-being.

A good business idea for a mum should have the following main characteristics:

  1. Flexibility: Allows for a flexible schedule to accommodate family commitments
  2. Low startup costs: Requires minimal initial investment to reduce financial risk
  3. Scalability: Has the potential for growth and increasing income over time
  4. Alignment with skills and interests: Utilises the mum's existing skills and aligns with her passions

According to Thriday, some of the most profitable business ideas for mums include freelancing, online retail, and home-based services. Choosing the right business based on these conditions is fundamental to becoming a successful mumpreneur.

1. Work as a virtual assistant

A virtual assistant (VA) is a professional who remotely provides clients with administrative, technical, or creative support. This type of work is popular among mums because it allows them to work from home and set their hours.

The virtual assistant industry is growing, and the global market is expected to reach $4 billion by 2025, according to a report by Grand View Research. VAs can earn an average of $25 to $50 per hour, depending on their skills and experience.

Starting a virtual assistant business requires minimal investment. The primary needs are a reliable computer, internet connection, and relevant software. The time required to perform VA tasks varies depending on the client's needs and the mum's availability.

The advantages of working as a virtual assistant include working from home, setting a flexible schedule, and taking on diverse projects. Disadvantages may include inconsistent workload and the need to constantly communicate with clients remotely.

2. Invest in a franchise

Investing in a franchise involves purchasing the rights to operate a business under an established brand name and business model. This can be an attractive option for mumpreneurs who want to start a company with a proven system and support network.

According to the Franchise Council of Australia, over 1,000 franchise systems operate in Australia, with an estimated 79,000 franchise units. A franchise's profitability depends on the industry, location, and the franchisee's ability to manage the business effectively.

The time and money required to start a franchise vary depending on the brand and industry. Franchise fees can range from a few thousand to several hundred thousand dollars, and ongoing royalties and marketing fees may apply.

Advantages of investing in a franchise include access to an established brand, training and support, and potentially lower risk than starting a business from scratch. Disadvantages may include limited creativity and control, ongoing fees, and the need to adhere to the franchisor's guidelines.

3. Become a Content Creator

A content creator develops and produces various types of content, such as blog posts, videos, podcasts, or social media posts, to engage and inform a target audience. This can be a suitable business idea for mumpreneurs passionate about creating and sharing content in their area of expertise.

The demand for content creators is growing, with the global content marketing industry expected to reach $412 billion by 2021, according to a report by Technavio. Content creators can earn money through various methods, such as sponsored content, affiliate marketing, or selling their products or services.

Starting a content creation business requires minimal investment. You primarily need a computer, internet connection, and content creation tools (e.g., camera, microphone, and editing software). The time required to create content varies depending on the type and complexity of the content.

The advantages of being a content creator include working from home, expressing creativity, and potentially building a large and engaged audience. Disadvantages may include the need to produce high-quality content consistently and the potential for income instability.

4. Start a Freelance Writing Business

A freelance writing business provides writing services to clients on a project basis. This can include creating articles, blog posts, website copy, or marketing materials. Freelance writing is popular for mumpreneurs with solid writing skills who enjoy working independently.

According to an Australian Writers' Centre survey, freelance writing is a growing industry in Australia. Many mums choose this career path for its flexibility. Freelance writers can earn an average of $50 to $150 per hour, depending on their experience and the type of writing they specialise in.

Starting a freelance writing business requires minimal investment. The only requirements are a computer and an internet connection. The time needed to complete writing projects varies depending on the scope and complexity of the work.

The advantages of freelance writing include working from home, choosing clients and projects, and earning a good income. Disadvantages may consist of finding new clients and consistently managing multiple deadlines.

5. Teach English online

Teaching English online involves providing language lessons to students worldwide via video conferencing. This can be an attractive business idea for mumpreneurs with a teaching background or a strong command of the English language.

The demand for online English teachers is growing, particularly in countries such as China, Japan, and South Korea. According to a report by Global Industry Analysts, the global online language learning market is expected to reach $21.2 billion by 2027.

To teach English online, mums typically need a bachelor's degree, a teaching certification (e.g., TEFL, TESOL), and a reliable computer and internet connection. The time required to teach varies depending on the number of students and the length of the lessons.

The advantages of teaching English online include working from home, setting a flexible schedule, and earning a good income. Disadvantages may include working early mornings or late evenings to accommodate students in different time zones and the potential for inconsistent student bookings.

6. Start a Mum Blog

A mum blog is a website where a mother shares her experiences, insights, and advice on parenting, family life, and other relevant topics. This can be a suitable business idea for mumpreneurs who enjoy writing and connecting with other mums.

Mum blogging has become increasingly popular in recent years, with many mums turning their blogs into profitable businesses. Starting a mum blog requires minimal investment, primarily needing a domain name, web hosting, and a blogging platform (e.g., WordPress). The time required to maintain a blog varies depending on the frequency of posts and the level of engagement with readers.

The advantages of starting a mum blog include working from home, sharing experiences, connecting with other mums, and earning an income through various monetisation methods. Disadvantages include the need to produce high-quality content consistently and the potential for slow growth in building an audience.

7. Start a Social Media Management Business

A social media management business involves helping clients promote their brands and engage with their target audience on social media platforms such as Facebook, Instagram, and Twitter. This can be a suitable business idea for mumpreneurs who have strong social media skills and enjoy working with different clients.

The demand for social media management services is growing, with many businesses recognising the importance of having a solid online presence. According to a report by Grand View Research, the global social media management market size is expected to reach $41.6 billion by 2027.

To start a social media management business, mums typically need a computer, an internet connection, and knowledge of social media platforms and best practices. The time required to manage social media accounts varies depending on the number of clients and the complexity of their social media strategies.

The advantages of starting a social media management business include working from home, choosing clients, and earning a good income. Disadvantages may consist of staying updated on constantly evolving social media trends and the potential for demanding clients.

8. Start a YouTube Channel Business

A YouTube channel business involves creating and sharing video content on the YouTube platform to attract viewers and generate income through advertising, sponsorships, or product sales. This can be a suitable business idea for mumpreneurs who enjoy creating videos and are passionate about a particular niche or topic.

YouTube has become a popular platform for content creators, with many successful channels earning significant income. According to a report by Forbes, the highest-earning YouTube stars in 2020 earned a combined total of $211 million.

To start a YouTube channel business, mums typically need a camera, microphone, editing software, and a YouTube account. The time required to create and edit videos varies depending on the type and complexity of the content.

The advantages of starting a YouTube channel business include working from home, expressing creativity, and earning a passive income through advertising and sponsorships. Disadvantages include the need to produce high-quality content consistently and the potential for slow growth in building a subscriber base.

9. Sell Digital Printables

Selling digital printables involves creating and selling downloadable products such as planners, worksheets, art prints, or templates. This can be a suitable business idea for mumpreneurs with design skills who enjoy creating functional or decorative digital products.

The demand for digital printables has grown in recent years, with many consumers preferring the convenience and instant gratification of downloadable products. According to a report by Statista, the global e-learning market, which includes digital printables, is expected to reach $325 billion by 2025.

To start a digital printables business, mums typically need a computer, design software (e.g., Adobe Illustrator, Canva), and an e-commerce platform (e.g., Etsy, Shopify) to sell their products. The time required to create printables varies depending on the complexity of the designs.

Selling digital printables has advantages, including working from home, expressing creativity, and earning a passive income through automated sales. Disadvantages may include creating new designs to keep customers engaged consistently and the potential for competition in popular niches.

10. Start an Online Store Business

An online store business involves selling products or services through an e-commerce website. This can be a suitable business idea for mumpreneurs with a product or service to sell who want to reach a larger online audience.

The e-commerce industry has grown significantly in recent years, with more consumers shopping online for convenience and variety. According to a report by Australia Post, online shopping grew by 57% in 2020, and many retailers have adapted to meet the increased demand.

To start an online store business, mumpreneurs typically need a computer, internet connection, e-commerce platform (e.g., Shopify, WooCommerce), and products or services to sell. The time required to manage an online store varies depending on the complexity of the business and the volume of orders.

The advantages of starting an online store business include working from home, reaching a global audience, and earning a significant income. Disadvantages may include managing inventory, shipping, and customer service and the potential for competition in popular product categories.

11. Start an Online Course Business

An online course business involves creating and selling educational content through video lessons, tutorials, or workshops. This can be a suitable business idea for mumpreneurs who are experts in a particular subject and enjoy teaching others.

The online learning industry has increased recently, with many people turning to online courses for personal and professional development. According to a report by Global Market Insights, the global e-learning market is expected to reach $375 billion by 2026.

To start an online course business, mumpreneurs typically need a computer, camera, microphone, and an online course platform (e.g., Teachable, Udemy) to host and sell their courses. The time required to create a course varies depending on the length and complexity of the content.

The advantages of starting an online course business include working from home, sharing knowledge to help others learn, and earning a passive income through course sales. Disadvantages may consist of the need to continuously update and improve course content and the potential for competition in popular course topics.

12. Host a podcast

Hosting a podcast involves regularly creating and distributing audio content, typically focusing on a specific theme or topic. This can be a suitable business idea for mumpreneurs who enjoy public speaking and are passionate about a particular subject.

The popularity of podcasts has grown significantly in recent years, with many people turning to this medium for entertainment, education, and inspiration. According to a report by Edison Research, 37% of Australians aged 12+ listened to a podcast in the last month, with the average listener consuming six episodes per week.

To start a podcast, mumpreneurs typically need a computer, microphone, editing software (e.g., Audacity, GarageBand), and a podcast hosting platform (e.g., Buzzsprout, Libsyn) to distribute their episodes. The time required to create a podcast episode varies depending on the length and complexity of the content.

Advantages of hosting a podcast include the ability to work from home, share ideas, connect with an audience, and earn an income through sponsorships or advertising. Disadvantages include consistently producing high-quality content and the potential for competition in popular podcast categories.

13. Work as a proofreader

Proofreading involves reviewing written content to ensure it is free of grammar, spelling, punctuation, and formatting errors. This can be a suitable business idea for mumpreneurs who have a keen eye for detail and enjoy working with written language.

The demand for proofreading services is steady, with many businesses, authors, and students requiring assistance to ensure their written content is polished and professional. According to PayScale, the average hourly rate for a proofreader in Australia is $26.91.

To start a proofreading business, mums typically need a computer, an internet connection, and a good understanding of grammar and style guidelines. The time required to proofread a document varies depending on its length and complexity.

The advantages of working as a proofreader include working from home, choosing clients and projects, and earning a good income. Disadvantages may include the need to meet tight deadlines and the potential for inconsistent workload.

14. Do transcription work

Transcription work involves converting audio or video content into written text. This can be a suitable business idea for mumpreneurs who have good typing skills and enjoy working with different types of content.

The demand for transcription services is growing, with many businesses and individuals requiring accurate and timely transcripts for various purposes, such as legal proceedings, research, or content creation. PayScale says the average hourly rate for a transcriptionist in Australia is $25.19.

To start a transcription business, mums typically need a computer, internet connection, headphones, and transcription software (e.g., Express Scribe, InqScribe). The time required to transcribe audio or video content varies depending on the length and complexity of the material.

The advantages of transcription work include the ability to work from home, choose projects, and earn a good income. Disadvantages may include meeting strict accuracy and deadline requirements and the potential for repetitive work.

15. Become a Freelance Video Editor

A freelance video editor provides video editing services to clients on a project basis. This can include cutting and arranging footage, adding visual effects and transitions, and creating a polished final product. This can be a suitable business idea for mumpreneurs who have video editing skills and enjoy working with multimedia content.

According to a report by Technavio, the global video editing software market is expected to grow by $1.97 billion between 2021 and 2025. This growth is driven by increasing demand for professional-quality videos for marketing, education, and entertainment. Both businesses and individuals contribute to this rising demand by seeking high-quality video editing services to enhance their digital content.​

To start a freelance video editing business, mums typically need a computer, video editing software (e.g., Adobe Premiere Pro, Final Cut Pro), and a portfolio showcasing their work. The time required to edit a video varies depending on the length and complexity of the project.

The advantages of becoming a freelance video editor include working from home, expressing creativity, and earning a good income. Disadvantages may consist of investing in expensive software and equipment and the potential for demanding clients.

16. Work as a Freelance Web Developer

A freelance web developer creates and maintains websites for clients on a project basis. This can include designing website layouts, coding web pages, and integrating various features and functionalities. This can be a suitable business idea for mumpreneurs with web development skills who enjoy working with technology.

The demand for web development services is strong, with many businesses and individuals requiring professional websites to establish an online presence. 

To start a freelance web development business, mums typically need a computer, internet connection, web development software (e.g., WordPress, HTML, CSS), and a portfolio showcasing their work. The time required to develop a website varies depending on the project's complexity.

The advantages of working as a freelance web developer include working from home, choosing clients and projects, and earning a high income. Disadvantages may include continuously updating skills to keep up with new technologies and the potential for demanding clients.

17. Start a Craft Business

A craft business involves creating and selling handmade products such as jewellery, clothing, home decor, or art. This can be a suitable business idea for mumpreneurs who have artistic skills and enjoy working with their hands.

The handmade crafts industry has grown in popularity in recent years, with many consumers valuing the uniqueness and quality of handcrafted products. According to a report by IBISWorld, Australia's online craft supplies industry is expected to generate $283 million in revenue in 2021.

To start a craft business, mumpreneurs typically need a workspace, crafting supplies and tools, and a platform to sell their products (e.g., Etsy, personal website, craft markets). The time required to create craft products varies depending on the complexity of the designs.

The advantages of starting a craft business include working from home, expressing creativity, and earning a good income. Disadvantages may consist of creating new designs to keep customers engaged continuously and the potential for competition in popular craft categories.

18. Start a Jewelry Business

A jewellery business involves designing, creating, and selling jewellery such as necklaces, earrings, bracelets, or rings. This can be a suitable business idea for mumpreneurs with a passion for jewellery making and an eye for design.

The jewellery industry is a significant market, with many consumers purchasing jewellery for personal use or as gifts. According to a Statista report, Australia's jewellery market is expected to reach $3.4 billion by 2025.

To start a jewellery business, mumpreneurs typically need a workspace, jewellery-making tools and supplies, and a platform to sell their products (e.g., Etsy, personal website, jewellery stores). The time required to create jewellery pieces varies depending on the complexity of the designs.

Starting a jewellery business can be advantageous, allowing one to work from home, express creativity, and earn a good income. Disadvantages may include the need to invest in quality materials and tools and the potential for competition in the jewellery market.

19. Start a Make-up Business

A makeup business involves providing makeup services or selling makeup products to clients. It can be a suitable business idea for mumpreneurs who love beauty and enjoy working with people.

The beauty industry is a thriving market, with many consumers seeking professional make-up services for special occasions or purchasing make-up products for personal use. According to a report by Roy Morgan, 3.2 million Australian women buy make-up in an average of six months.

To start a makeup business, mumpreneurs typically need a makeup kit, a workspace (if providing services), and a platform to sell their services or products (e.g., a personal website, social media, or beauty salons). The time required to provide makeup services or create makeup products varies depending on the complexity of the tasks.

Starting a makeup business offers advantages, including working flexibly, expressing creativity, and earning a good income. Disadvantages may include continuously updating skills and products to keep up with beauty trends and potential competition in the beauty industry.

20. Start an Online Boutique Business

An online boutique business sells a curated selection of clothing, accessories, or home decor items through an e-commerce website. This can be a suitable business idea for mumpreneurs with a fashion or interior design sense who enjoy working with different products.

Online shopping has become increasingly popular, with many consumers preferring convenience and various items to be purchased online. According to a report by Australia Post, online shopping grew by 57% in 2020, with the fashion and accessories category being one of the most popular.

To start an online boutique business, mumpreneurs typically need a computer, an internet connection, an e-commerce platform (e.g., Shopify, WooCommerce), and a selection of products to sell. The time required to manage an online boutique varies depending on the complexity of the business and the volume of orders.

The advantages of starting an online boutique business include working from home, curating a unique product selection, and earning a good income. Disadvantages may include the need to continuously source new products and manage inventory and the potential for competition in online retail.

21. Start a Graphic Design Business

A graphic design business involves creating visual content such as logos, brochures, websites, or social media graphics for clients. This can be a suitable business idea for mumpreneurs who have a creative flair and enjoy working with design software.

The demand for graphic design services is strong, with many businesses requiring professional visual content to promote their brand and engage their target audience. According to IBISWorld, Australia's graphic design services industry is expected to generate $2.5 billion in revenue in 2021.

To start a graphic design business, mumpreneurs typically need a computer, design software (e.g., Adobe Illustrator, Photoshop), and a portfolio showcasing their work. The time required to create graphic designs varies depending on the project's complexity.

The advantages of starting a graphic design business include working from home, expressing creativity, and earning a good income. Disadvantages may include continuously updating skills to keep up with design trends and the potential for demanding clients.

22. Work as a Professional Photographer

A professional photographer provides photography services for various occasions, such as weddings, events, portraits, or commercial projects. This can be a suitable business idea for mumpreneurs who love photography and enjoy working with people.

The photography industry is a significant market, with many individuals and businesses requiring professional photography services for different purposes. According to IBISWorld, Australia's professional photography services industry is expected to generate $1.2 billion in revenue in 2021.

To start a photography business, mumpreneurs typically need a professional camera, lenses, lighting equipment, and editing software. The time required to provide photography services varies depending on the type and length of the shoot and the post-production work involved. The advantages of working as a professional photographer include expressing creativity, working with different clients and projects, and potentially earning a good income. Disadvantages may consist of the need to invest in expensive equipment and the potential for irregular work hours, especially for event photography.

23. Sell on Amazon FBA

Amazon FBA (Fulfillment by Amazon) is a service that allows sellers to store their products in Amazon's warehouses and have Amazon handle the shipping, customer service, and returns for their products. This can be a suitable business idea for mumpreneurs who want to sell products online without handling the logistics themselves.

Amazon is one of the largest e-commerce platforms in the world, with millions of customers purchasing products every day. According to a report by Statista, Amazon's net sales in Australia are expected to reach $2.3 billion in 2021.

To start an Amazon FBA business, mumpreneurs typically need a computer, an internet connection, and products to sell. The time required to manage an Amazon FBA business varies depending on its complexity and the volume of orders.

Selling on Amazon FBA offers advantages such as access to a large customer base, the ability to work from home, and the convenience of having Amazon handle the logistics. Disadvantages may include the need to continuously source new products and the potential for competition on the Amazon marketplace.

24. Start an eBay business

An eBay business sells products on the eBay platform, an online marketplace connecting buyers and sellers worldwide. This can be a suitable business idea for mumpreneurs who want to sell products online and reach a global audience.

eBay is a well-established e-commerce platform with millions of active buyers and sellers. According to a report by Statista, eBay's net revenue in the Asia-Pacific region, which includes Australia, was $1.4 billion in 2020.

To start an eBay business, mumpreneurs typically need a computer, an internet connection, and products to sell. The time required to manage an eBay business varies depending on its complexity and the volume of orders.

Advantages of starting an eBay business include access to a large customer base, the ability to work from home, and the potential to sell a wide variety of products. Disadvantages may include the need to continuously source new products and the potential for competition on the eBay marketplace.

25. Self-publish an e-book

Self-publishing an e-book involves writing and publishing a book in digital format, such as a PDF or Kindle file, and selling it online. This can be a suitable business idea for mumpreneurs who have expertise in a particular subject or enjoy writing.

The e-book market has grown significantly in recent years, with many readers preferring the convenience and affordability of digital books. According to a report by Statista, the e-book market in Australia is expected to generate $280 million in revenue in 2021.

To self-publish an e-book, mumpreneurs typically need a computer, writing software (e.g., Microsoft Word, Scrivener), and a platform to sell their e-book (e.g., Amazon Kindle Direct Publishing, Apple iBooks). The time required to write and publish an e-book varies depending on its length and complexity.

The advantages of self-publishing an e-book include working from home, sharing knowledge and ideas, and earning a passive income through book sales. Disadvantages may include the need to invest time in writing and marketing the book and the potential for competition in popular e-book categories.

26. Start in Affiliate Marketing

Affiliate marketing involves promoting other people's products or services and earning a commission for each sale or lead generated through your unique affiliate link. This can be a suitable business idea for mumpreneurs who have a website, blog, or social media following and enjoy recommending products to their audience.

The affiliate marketing industry has grown significantly in recent years, with many businesses using affiliate programs to reach new customers and drive sales. According to a report by Awin, the global affiliate marketing industry is expected to reach $12 billion by 2022.

To start in affiliate marketing, mumpreneurs typically need a website or social media platform, a niche or topic to focus on, and affiliate programs to join (e.g., Amazon Associates, Commission Factory). The time required to manage an affiliate marketing business varies depending on the complexity of the company and the level of promotion involved.

Affiliate marketing offers advantages such as working from home, promoting products you believe in, and potentially earning a passive income through commissions. Disadvantages may include the need to continuously drive traffic to your affiliate links and the potential for commission rates to change or programs to end.

27. Start an Online Fitness Coaching Business

An online fitness coaching business provides fitness and nutrition coaching services to clients remotely, using video conferencing, email, or a coaching platform. This can be a suitable business idea for mumpreneurs who are passionate about health and fitness and enjoy helping others achieve their goals.

The demand for online fitness coaching has grown in recent years, with many people preferring the convenience and flexibility of remote coaching. According to a report by Grand View Research, the global online fitness market is expected to reach $30 billion by 2026.

To start an online fitness coaching business, mumpreneurs typically need a computer, an internet connection, and a coaching platform (e.g., Zoom, Trainerize). The time required to provide coaching services varies depending on the number of clients and the complexity of their fitness plans.

Advantages of starting an online fitness coaching business include the ability to work from home, help others improve their health and well-being, and earn a good income. Disadvantages may include the need to continuously market your services and the potential for irregular income, especially when starting.

28. Work as a pet sitter

Pet sitting involves caring for pets while their owners are away, such as feeding, walking, and playing with them. This can be a suitable business idea for mumpreneurs who love animals and enjoy providing care and attention to pets.

The demand for pet-sitting services is strong, with many pet owners requiring assistance at work, on vacation, or unable to care for their pets themselves. According to a report by Animal Medicines Australia, there are over 29 million pets in Australia, with 61% of households owning a pet.

To start a pet-sitting business, mumpreneurs typically need a love for animals, a reliable vehicle (if providing transportation services), and pet care supplies (e.g., leashes and food bows). The time required to deliver pet-sitting services varies depending on the number and type of pets and the level of care needed.

The advantages of working as a pet sitter include working flexibly, spending time with animals, and earning a good income. Disadvantages may include the need to work on weekends or holidays and the potential for irregular income, especially when starting.

29. Start a Yoga Business

A yoga business involves teaching yoga classes or providing clients with -related services, such as workshops or retreats. This can be a suitable business idea for mumpreneurs who are passionate about yoga and enjoy sharing its benefits with others.

The demand for yoga services has grown recently, with many seeking physical, mental, and spiritual benefits. According to a report by Ibis World, Australia's yoga and pilates studio industry is expected to generate $605.7 million in revenue in 2021.

To start a yoga business, mumpreneurs typically need a yoga teaching certification, a space to teach classes (e.g., a studio, community centre, or park), and yoga equipment (e.g., mats, blocks, straps). The time required to teach yoga classes varies depending on the number and length of classes.

Starting a yoga business can be advantageous, as you can share your passion for yoga, help others improve their well-being, and earn a good income. Disadvantages may include the need to invest in training and equipment and the potential for competition in the yoga industry.

30. Start a Personal Trainer Business

A personal trainer business provides one-on-one or small group fitness training services to clients, in-person or online. This can be a suitable business idea for mumpreneurs who are passionate about fitness and enjoy helping others achieve their health and fitness goals.

The demand for personal training services is strong, with many people seeking personalised guidance and support to reach their fitness objectives. According to a report by Ibis World, the personal trainers industry in Australia is expected to generate $546.5 million in revenue in 2021.

To start a personal trainer business, mumpreneurs typically need a personal training certification, a space to train clients (e.g., a gym, park, or home studio), and fitness equipment (e.g., weights, resistance bands). The time required to provide personal training services varies depending on the number of clients and the length of training sessions.

Advantages of starting a personal trainer business include the ability to help others improve their health and fitness, work flexibly, and earn a good income. Disadvantages may include the need to invest in training and equipment and the potential for irregular income, especially when starting.

31. Work as a Coach

Coaching involves providing clients guidance, support, and accountability in various areas of life, such as career, business, relationships, or personal development. This can be a suitable business idea for mumpreneurs who have expertise in a particular area and enjoy helping others achieve their goals.

The demand for coaching services has grown in recent years, with many people seeking personalised support to navigate challenges and succeed in different aspects of their lives. According to a report by IBISWorld, the business coaching industry in Australia is expected to generate $1.1 billion in revenue in 2021.

To start a coaching business, mumpreneurs typically need coaching training or certification, a niche or area of expertise to focus on, and a platform to provide coaching services (e.g., video conferencing, phone, or in-person). The time required to provide coaching services varies depending on the number of clients and the length of coaching sessions.

The advantages of coaching include the ability to help others achieve their goals, work flexibly, and earn a good income. Disadvantages may include the need to invest in training and marketing and the potential for irregular income, especially when starting.

32. Start a PR Agency Business

A PR (public relations) agency provides clients with communication and reputation management services, such as media relations, event planning, or crisis management. This can be a suitable business idea for mumpreneurs who have experience in communications or marketing and enjoy working with different clients and projects.

The demand for PR services is strong, with many businesses and individuals requiring assistance to build and maintain a positive reputation in the media and public eye. According to a report by IBISWorld, Australia's public relations services industry is expected to generate $1.4 billion in revenue in 2021.

To start a PR agency business, mumpreneurs typically need experience in communications or marketing, a network of media contacts, and a portfolio showcasing their work. The time required to provide PR services varies depending on the complexity of the projects and the level of service offered.

The advantages of starting a PR agency business include working with different clients and industries, using your communication skills, and earning a good income. Disadvantages may include the need to continuously pitch and secure new clients and the potential for demanding and time-sensitive projects.

33. Open a Travel Agency Business

A travel agency business provides clients with travel planning and booking services, such as flights, accommodations, tours, or packages. This can be a suitable business idea for mumpreneurs who love travel and enjoy helping others plan their dream trips.

The travel industry is a significant market, with many people seeking assistance to plan and book their travel arrangements. To start a travel agency business, mumpreneurs typically need experience in the travel industry, partnerships with travel suppliers (e.g., airlines, hotels, tour operators), and a platform to provide travel services (e.g., a website, office, or home-based). The time required to provide travel services varies depending on the complexity of the travel plans and the level of service offered.

Opening a travel agency business can offer advantages, including sharing your passion for travel, helping others plan memorable trips, and potentially earning a good income. Disadvantages may include the need to continuously market your services and the potential for irregular income, especially during low travel seasons.

34. Start a wedding planning business

A wedding planning business provides planning and coordination services, such as venue selection, vendor management, or day-of coordination. This can be a suitable business idea for mumpreneurs who love weddings and enjoy helping couples plan their special day.

The wedding industry is a significant market, and many couples seek assistance in planning and executing their dream wedding. 

To start a wedding planning business, mumpreneurs typically need experience in event planning, a network of wedding vendors, and a portfolio showcasing their work. The time required to provide wedding planning services varies depending on the complexity of the weddings and the level of service offered.

Starting a wedding planning business can offer advantages, including being part of a couple's special day, using your organisational and creative skills, and earning a good income. Disadvantages may include the need to work on weekends and holidays and the potential for demanding and time-sensitive projects.

What are the criteria to choose the best business for a mum?

To choose the best business for a mum, consider the following criteria:

  1. Flexibility: The business should allow for a flexible schedule to accommodate family responsibilities and personal needs.
  2. Passion and skills: The business should align with the mum's passions, interests, and skills to ensure enjoyment and success.
  3. Income potential: The business should generate sufficient income to support the mum's financial goals.
  4. Startup costs: The business should have reasonable startup costs that fit within the mum's budget and financial situation.
  5. Scalability: The business should have the potential to grow and scale over time, allowing the mum to increase her income and impact.
  6. Support and resources: The business should have access to support, resources, and networks to help the mum succeed and overcome challenges.

Who can help you choose the right business idea as a mum?

Networking with other businesswomen and mumpreneurs can provide valuable insights and guidance when choosing the right business idea as a mum. These connections can offer advice, share their experiences, and provide support as you navigate the challenges and opportunities of starting and growing a business.

In addition to networking, seeking the guidance of a business coach or mentor can be highly beneficial. A business coach can help you assess your skills, interests, and goals and provide personalised advice on choosing and launching the right business. They can also offer accountability, support, and resources to help you succeed as a mumpreneur.

What are the best at-home business ideas for pregnant women?

At-home business ideas are ideal for pregnant women, as they offer the flexibility and comfort of working from home while managing pregnancy's physical and emotional demands. Some of the best at-home business ideas for pregnant women include:

  1. Freelance writing or editing
  2. Virtual assistance
  3. Online tutoring or teaching
  4. Social media management
  5. Graphic design
  6. E-commerce or online retail
  7. Blogging or content creation

These business ideas are well-suited for pregnant women because they can be done remotely, require minimal physical strain, and allow for a flexible schedule to accommodate prenatal appointments and self-care needs.

What are the most profitable at-home business ideas for mums?

Some of the most profitable at-home business ideas for mums include:

  1. E-commerce or online retail: $50,000 to $100,000+ per year
  2. Blogging or content creation: $30,000 to $100,000+ per year
  3. Online course creation: $50,000 to $100,000+ per year
  4. Freelance writing or editing: $40,000 to $80,000+ per year
  5. Virtual assistance: $30,000 to $60,000+ per year
  6. Social media management: $30,000 to $70,000+ per year
  7. Graphic design: $40,000 to $80,000+ per year

These income ranges are estimates and can vary depending on experience, niche, and business model factors. With dedication, hard work, and intelligent strategies, mums can build profitable at-home businesses that support their financial and family goals.

What are the best business ideas for mums to earn $10-$30K/year?

Some of the best business ideas for mums to earn $10,000 to $30,000 per year include:

  1. Virtual assistance
  2. Social media management
  3. Freelance writing or editing
  4. Online tutoring or teaching
  5. Pet sitting or dog walking
  6. Home-based childcare or babysitting
  7. Direct sales or network marketing

These business ideas offer the potential to earn a modest income while providing the flexibility and work-life balance many mums seek. Mums can build sustainable businesses in these fields by starting small and consistently growing their client base and skills.

What are the best business ideas for mums to earn $30K-$50K/year?

Some of the best business ideas for mums to earn $30,000 to $50,000 per year include:

  1. Freelance writing or editing
  2. Social media management
  3. Graphic design
  4. Virtual event planning
  5. Online course creation
  6. E-commerce or online retail
  7. Personal training or fitness coaching

These business ideas require a higher skill, experience, or investment level than the previous tier but offer higher income and growth potential. Mums can leverage their existing skills, passions, and networks to build successful businesses in these fields.

What are the best business ideas for mums to earn $50K-$75K/year?

Some of the best business ideas for mums to earn $50,000 to $75,000 per year include:

  1. E-commerce or online retail
  2. Online course creation
  3. Business or life coaching
  4. Freelance web development or design
  5. Digital marketing or PR agency
  6. Professional photography or videography
  7. Bookkeeping or accounting services

These business ideas require a significant level of expertise, investment, or client base but offer the potential for substantial income and long-term growth. Mums can leverage their professional skills, networks, and market demand to build thriving businesses in these fields.

What are the best business ideas for mums to earn $75K-$100K/year?

Some of the best business ideas for mums to earn $75,000 to $100,000 per year include:

  1. E-commerce or online retail
  2. Online course creation or coaching
  3. Digital marketing or PR agency
  4. Freelance web development or design
  5. Professional photography or videography
  6. Wedding or event planning
  7. Consulting or freelance services in a specialised field (e.g., legal, financial, technical)

These business ideas require expertise, experience, and market demand but offer the potential for significant income and long-term success. Mums can leverage their unique skills, passions, and networks to build profitable businesses in these fields while still maintaining the flexibility and work-life balance they desire.

What are the best business ideas for mums to earn $100K+/year?

Some of the best business ideas for mums to earn $100,000 or more per year include:

  1. E-commerce or online retail
  2. Online course creation or coaching
  3. Digital marketing or PR agency
  4. Software or app development
  5. Real estate investing or development
  6. High-end event planning or design
  7. Consulting or freelance services in a high-demand field (e.g., IT, finance, legal)

These business ideas require significant expertise, investment, and market demand but offer the potential for a six-figure income and long-term financial success. Mums can leverage their unique skills, experience, and networks to build scalable and profitable businesses in these fields while maintaining the flexibility and autonomy they value.

How do you balance business and motherhood?

Balancing business and motherhood can be challenging, but it is possible with the right strategies and support. Here are some tips for achieving a healthy work-life balance as a mumpreneur:

  1. Set realistic goals and expectations for both your business and your family life.
  2. Create a schedule that allocates dedicated time for work and family commitments.
  3. Communicate openly with your family about your business needs and involve them in your journey.
  4. Build a support network of family, friends, and professionals who can help with childcare, household tasks, and business operations.
  5. Prioritise self-care and make time for activities that recharge and refresh you.
  6. Be flexible and adaptable, as unexpected challenges and opportunities will arise in your business and family life.
  7. Celebrate your successes and learn from your challenges as a mother and an entrepreneur.

By implementing these strategies and seeking support when needed, mumpreneurs can successfully balance the demands of business and motherhood and thrive in both roles.

How do you become a successful mumpreneur?

Becoming a successful mumpreneur requires a combination of passion, skills, hard work, and intelligent strategies. Here are some critical steps to achieving success as a mum in business:

  1. Choose a business idea that aligns with your passions, skills, and lifestyle goals.
  2. Develop a clear business plan that outlines your target market, unique value proposition, financial projections, and growth strategies.
  3. Invest in your skills and knowledge through courses, workshops, and mentorship.
  4. Build a strong support network of family, friends, and professionals who can provide guidance, resources, and encouragement.
  5. Create a time management system that balances your business and family commitments and allows for self-care and relaxation.
  6. Leverage technology and automation to streamline your operations and save time for high-value activities.
  7. Focus on delivering exceptional value and customer service to build a loyal client base and positive reputation.
  8. Continuously assess and adjust your strategies based on market feedback, financial performance, and personal goals.

Choosing the right business idea is fundamental to becoming a successful mumpreneur, as it sets the foundation for your passion, skills, and lifestyle goals. A business coach and networking community can also provide invaluable support, guidance, and resources as you navigate the challenges and opportunities of entrepreneurship as a mum.

Who can help you become a successful mumpreneur?

A business coach is valuable for mumpreneurs who want to start and grow successful businesses. A business coach provides personalised guidance, support, and accountability to help you clarify your goals, overcome challenges, and achieve your desired outcomes.

The role of a business coach is to:

  1. Help you assess your strengths, weaknesses, and opportunities for growth
  2. Provide objective feedback and advice on your business strategies and decisions
  3. Hold you accountable to your goals and action plans
  4. Connect you with resources, tools, and networks that can support your success
  5. Offer emotional support and encouragement during the ups and downs of entrepreneurship

For example, a business coach can help a mumpreneur:

  • Clarify her business vision and unique value proposition
  • Develop a marketing and sales strategy to attract and retain clients
  • Create a financial plan and pricing structure that supports her income goals
  • Identify and overcome limiting beliefs or behaviours that may be holding her back
  • Navigate the challenges of balancing business and family responsibilities

By working with a business coach, mumpreneurs can gain the clarity, confidence, and capabilities they need to build successful and sustainable businesses that support their personal and professional goals.

What should you consider when choosing the right business idea as a mum?

When choosing the right business idea as a mum, there are several key factors to consider:

  1. Passion and purpose: Choose a business idea that aligns with your interests, values, and strengths. This will motivate and fulfil your work.
  2. Skills and experience: Consider your existing skills, knowledge, and understanding and how they can be applied or expanded in your chosen business field.
  3. Market demand and competition: Research the market demand for your proposed products or services and assess the level of competition in your industry or niche.
  4. Income potential and pricing: Evaluate your business idea's income potential based on market rates, pricing strategies, and your target audience.
  5. Startup costs and resources: Determine the costs and resources required to launch and operate your business and assess your ability to access or acquire these.
  6. Time commitment and flexibility: Consider the time commitment required to start and grow your business and how this aligns with your family responsibilities and lifestyle goals.
  7. Scalability and growth: Assess your business's potential to scale and grow over time based on market trends, customer demand, and personal goals.
  8. Support and resources: Evaluate the availability of support, such as mentors, networks, or funding, that can help you start and grow your business.

By carefully considering these factors and seeking guidance from experienced professionals and networks, mums can choose a business idea that aligns with their unique goals, skills, and lifestyle needs, setting the foundation for a successful and fulfilling entrepreneurial journey.